Design from Destruction - Pr release


Sustainable furniture and precision craftsmanship are not combined with charitable fundraisers and viral international media stories, but thats what happened with Robin Wade of Robin Wade Furniture.

Wade takes downed local trees to create natural, beautiful, usually functional pieces of art included in the pursuit of sustainable manufacturing practices. His furniture is shaped by hand, using age-old woodworking skills alongside modern tools. Walnut Furniture

In April of 2011, lots of tornadoes struck the American Southeast, especially Alabama. One of the hardest hit towns was Phil Campbell, not far from Wades studio in Florence. Up to 50 % town of Phil Campbell was physically wiped out, and twenty-seven died in the capital of scotland - just a thousand people.
Alabama philanthropy

Wade wished to aid in the aftermath, but didnt know how. He then learned about a group of people named Phil Campbell who were organizing to assist their namesake town. The Phil Campbells, twenty in every, hailing from Alaska to Australia, were intending to arrive about six weeks following the tornados, and happen to be protected by HYPERLINK "" \l "43446850" NBC Nightly News, HYPERLINK "" ABC Nightly News, HYPERLINK "" The New York Times, HYPERLINK "" NPR, HYPERLINK "" BBC World News, HYPERLINK "" Reuters, HYPERLINK "" Associated Press, HYPERLINK "" CBC, and many other outlets.

Wade went along to begin to see the Phil Campbells, who arrived in time for the towns hoedown, and was stunned with what he saw. Instead of residents waiting on, paralyzed through the tornados terrible power, he saw friendly faces everywhere, with individuals wearing shirts announcing their refusal being daunted through the devastation. There was clearly a parade. Where there were the Phil Campbells, who stood out because they sported "I'm with Phil" shirts and happen to be given a heros welcome. In six short weeks these working-class Phils had created a worldwide viral media storm to boost awareness for that town, raising $42,000 as you go along.

Wade approached the lead Phil Campbell, Brooklyn Phil, and agreed to help. A couple of months later Brooklyn Phil returned to fulfill Wade in Phil Campbell, a TV crew from the Oprah Network trailing him. Wade chosen a tree, and with the mayors help Brooklyn Phil known as a work crew equipped with chainsaws. The downed tree chosen by Wade for his Im with Phil contribution was an oak tree that has been still standing, though nothing was left but its bare trunk. The work crew soon had the tree, which stood four hundred yards from the Phil Campbell town hall, over a trailer in the rear of Wades truck.

Time for his Florence, Alabama studio, Wade immediately milled the log into flitch cut natural edge slabs, retaining the form with the tree. The slabs were then stacked and air dried, slowly - naturally, prior to going to the kiln for that final cure. After at least a year the lumber was back from the kiln and prepared for shaping. Wade completed a lovely cocktail table and smaller side table in mid-July 2013.

Wade is donating both tables to Brooklyn Phil, who's still in the commercial of enhancing the little town of Phil Campbell, Alabama.
Brooklyn Phil Campbell has become the chief producer from the documentary Im with Phil, and hes working with director Andrew Reed, a Phil Campbell resident. Both Campbell and Reed pledge to give many net profits in the film returning to town of Phil Campbell.

Brooklyn Phil said, I love what Robin Wade did. He created not only two gorgeous pieces of furniture, younger crowd created for the town synonymous with rebirth - a dead tree, destroyed by way of a tornado, repurposed into new things, both beautiful and functional. Of all the stories from the Im with Phil fundraising I experienced or heard, this is my absolute favorite. Wade told through his craftsmanship a genuine story of hope.

Campbell and Reed want to sell the tables to help fund the film, even while they try to make use of the film to find new, more innovative methods to assist the tornado-devastated capital of scotland - Phil Campbell. Meanwhile, the tables having, been in display at the A professional - Rosenbaum House, they'll certainly be presented on the Museum of Alabama's History and Archives building in their grand opening this Saturday, February 15, in Montgomery, Alabama, from 9 a.m. to 5 p.m.

Robin Wade Brooklyn Phil Campbell
256-394-9868 917-432-4218

(A really special video was developed of Robin Wade, his practices, that tables: HYPERLINK "" \t "_blank"
For additional info on the tables, i.e. dimensions and how to get them if you don't live close to the Frank Lloyd Wright - Rosenbaum House in Florence, Alabama, please contact Robin Wade or Brooklyn Phil)



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02/12/2014 14:14
02/12/2014 14:13